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Global Customer Appreciation Week (GCAW) is the annual activity by Marriott International to reinforce relationships with existing customers and establish connections with new ones. In #GCAW2016 , sales and marketing representatives from all Marriott & Starwood properties in Egypt came together with the Global Sales Office in to highlight #MarriottSaysThx to all customers around the world.
This year’s GCAW was perfectly timed right after Marriott International’s acquisition of Starwood, and because #togetherwerebetter , the week was extra spectacular. There were more associates and properties thanking their customer not only in Cairo, but also worldwide.
The GCAW kick offis always a hit with this year’s taking place at the brand new terminal of Cairo International Airport. All sales and marketing associates gathered to discuss the week’s activities and get well aquianted with the new members of Marriott’s growing family.
The very next night was the outstanding customer event at The Nile-Ritz Carlton’s outdoor garden with the Egyptian Museum in the background. Loyal customers from around the country were invited to enjoy the night receiving a few surprises that will surely help them to #TravelBrillinatly including discount vouchers at all Marriott and Starwood properties in Egypt. Throughout the week, sales and marketing teams went door to door to say thank you to their loyal customers with Marriott branded treats!
For GCAW “Spirite To Serve” is the week’s highlight and this years event happened at the historical Cairo Marriott Palace. The empress lounge hosted burn victims and their families from Ahl Masr Foundation which is building the largest burns hospital in the Middle East and Africa region. The kids not only had lunch with Marriott teams and leaders but they also did face painting, enjoyed a puppet show, a magician, and did a lot of dancing and singing too! A couple of children gave some heartmelting thank you’s to Ahl Masr Foundation’s team that had a few people shedding some tears but the day ended with a happy note when Ahl Masr foundation gave an award to Cairo Marriott as a thank you for their continuous support during their mission to build the hospital.
A memroble GCAW but surely not the last for the continuously growing Marriott family.
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