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Carlson Rezidor Hotel Group, one of the world's fastest growing hotel groups, announces the signing of a dynamic distribution partnership with Destinations of the World (DOTW).
The agreement, signed at the Arabian Travel Market, will see Carlson Rezidor's collection of six global brands and 1,100 operating hotels, sold via DOTW's worldwide network of over 450,000 points of sales.
DOTW is a B2B distributor that prides itself on its industry leading technology. Its capability to develop new methods of distribution and flexibility to offer direct connectivity with Carlson Rezidor is due to its proprietary system DOTWconnect which is designed, built and continuously enhanced by its team of developers.
This agreement will allow DOTW to pull dynamic rates and inventory directly from Carlson Rezidor reservation system thereby increasing availability and adding incremental growth to the hotel groups business.
Yigit Sezgin, Global Director of Sales and Marketing at the Rezidor Hotel Group, commented, "We're delighted to announce our first ever dynamic pricing agreement with a wholesaler. We believe that this partnership is critical as we look to expand our distribution around the world. In addition, the processes, security and technology that DOTW operates, is not only beneficial to us it's also a great benefit to the travel trade."
Sezgin added, "Connecting into DOTW's automated system means that we will automatically increase the inventory available from a small pool of a 100 hotels to over a 1,000. It's truly a win win situation."
"We are delighted to add Carlson Rezidor Hotel Group's six hotel brands with the addition of dynamic rates and inventory distribution," said Keith Fernandez, Group Managing Director, Destinations of the World. "Our partnership with Carlson Rezidor Hotel Group provides our customers with seamless access to another renowned hotel operator and its wide-ranging offering of hotels globally as well as the best available rates. This direct connect partnership with Carlson Rezidor Hotel Group is another significant step and adds an additional 1,100 hotels to our portfolio, to best meet the needs of our distribution to over 450,000 points of sale globally."
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